The brief

Tribera were tasked to create a brand lock up to celebrate Costa Coffee's 50th birthday. The ambitions for the brand mark were to raise awareness of the brands heritage across global markets, conveying the message of celebration and fun.

The approach

In addition we had to work creatively to allow the logo to stand proud of the Costa Coffee brand whilst working in harmony with the wider brand guidelines and design principles. Tribera developed a clear design toolkit that allowed the 50th logo to be used and developed across multiple marketing channels in over 40 countries.