Holy Moly

Social Media

The brief

To spread the word about Holy Moly, a new Harlem inspired soul food restaurant in Grand Central, Birmingham.

The approach

We conducted an in-depth audit covering brand positioning, social media and influencers, and researched online and offline media opportunities. From this we implemented a proactive plan utilising dynamic content to provide bespoke messaging dependent on the customer profile and stage of the customer journey.

"Tribera understands our business and has provided real customer insight and content to resonate with our target audience. They have become an integral part of our progression plan for 2019." John Burke, MD

Organic reach: +24%. Engagement: +32%

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