Nutri Within

Bringing Lloyds Pharmacy no-nonsense vitamin brand to the UK #justwhatyouneed

The brief

To launch the brand, social media campaign and awareness for Nutri Within, promoting the no nonsense brand to the UK vitamin market.

The approach

We planned and implemented the launch of Nutri Within social media accounts and launched their #nononsense vitamin brand which was stand alone from their parent company - Lloyds Pharmacy. To raise awareness of the brand we launched a strategic social media campaign and launched their competition #justwhatyouneed social media campaign which encouraged people to the social accounts, follow, tag and share which entered them into a competition to win luxury prizes and find out more about their vitamin ranges.

Tribera worked closely with the team to create brand assets, videos, social media content and reactive promotion across the campaign.

Bringing the #nononsense vitamin brand to the UK market

Initial results

Impressions - 5,601,982, Engagements - 114,851, Video Views - 428,221

Copyright © 2023